As we saw from last night’s Latindian Style event, a surprising amount of people preferred to attend the event Through Their Phones. That’s right , not even TVs or Laptops — Mobile! A Lot of iPhones to be exact. (see for yourself http://smarturl.it/RSVPlatindianstyle ). They did everything from ordering drinks to making instant purchases -all without leaving the couch. And everyone is happier for it. But what about Department Stores? Our very own Mary Thompson has some interesting insight on why this trend is a smart move on the part of consumers & extends to all retail experiences – including Back to School Deals!
Could Super Centers Be on the Way Out? – By Mary Thompson
It’s all about the strategy…
There are a few times out of the year that can